give bright
I led the art direction for FabKids’ "Give Bright" holiday campaign, bringing a cheerful, bold, and festive energy to the season. We played with vibrant colors, fresh new shapes and patterns, and dynamic two-toned color pairings to create a look that felt modern yet joyfully nostalgic.
Role: Creative Concept, Art Direction, On Set Direction, Graphic Design
campaign design
I used bright, saturated colors to contribute to a lively and cheerful atmosphere, aligning with the festive theme. I also Incorporated fresh shapes and patterns to add visual interest.
photography
Bringing holiday to life with classic color backgrounds and playful props highlighting the spirit of the season.
social stories
promotions